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Making a DifferenceWhat do we mean by Making a Difference? These (true) stories are set in the 21st Century, as companies start to do business in the knowledge economy. As the power of knowledge becomes all pervasive, things become uncertain. Absolute truths are no longer acceptable. Ideas, creativity, human interaction and the willingness to do things differently are at the heart of the successful organisation. Because in the turbulent times ahead, only motivated, adaptive organisations will win. Note: Each interviewee in these stories was or is still working with their global, blue chip company. However the individual's name and the business sector have been changed to ensure anonymity. |
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